Resources
Editorial Style Guide
The Marketing & Communications Department is charged with setting editorial
style and keeping publications consistent so that they present a positive
image of the University. The Editorial
Style Guide helps all divisions, departments,
and offices present a unified, logical picture to the public through the
materials they produce. The University’s style guidelines, although
flexible, are to be followed as much as possible in the interest of a unified
University image.
Questions regarding the use of University style guidelines may be directed
to directed to Heather Dotchel, Editorial Services Manager, at 267-341-3348
or hdotchel@holyfamily.edu.
Design Style Guide
The University is represented by an institutional logo and graphic identity system. The graphic identity system was designed and developed to project an image of excellence and cohesiveness that is important in attracting high-quality students and faculty. It helps to ensure that all areas of the University are corporately identified through the use of an overarching institutional logo, commonly called the University mark.
Other official symbols also exist in relation to the University’s graphic identity system. These symbols—most notably, the Intercollegiate Athletics logo and University seal—are relegated to very specific uses and functions, and are not interchangeable with the University mark.
Individual unit logos that are not part of the graphic identity system generally are not permissible. Exceptions and special needs for individual unit identities are handled through the Marketing & Communications Department.
The Marketing & Communications Department is responsible for overseeing the University’s graphic identity system, maintaining visual standards, and approving use of any representative mark or symbol. This applies to all forms of communication in print, Web, and video. Units within the University are permitted to use the Holy Family name and its marks and symbols, according to established guidelines, for purposes of recruitment, development, or general promotion of the institution.
Questions regarding the use of University marks or symbols may be directed to Jay Soda, Art Director at 267-341-3338 or jsoda@holyfamily.edu.