Major in Business Intelligence at Holy Family University

Business Analytics, B.A. UG

Business Analytics is the combination of computer science, statistics, and information systems with business. This discipline focuses on the application of statistical analysis and machine learning techniques to data, often stored in specialized databases, resulting in information that businesses can use to improve operations, reduce costs, attract and retain customers, and increase revenue.

What Can I Do with this Degree?

Business Analytics is the combination of computer science, statistics, and information systems with business. It focuses on the application of statistical analysis and machine learning techniques to data, often stored in specialized databases, resulting in information that businesses can use to improve operations, reduce costs, attract and retain customers, and increase revenue.

The increasing use of business analytics creates a demand for workers who are not only adept in the storage, manipulation, and analysis of data but also in understanding business, its data needs, and the business value of the analyzed data. A student graduating with a concentration in Business Analytics will be prepared to create and maintain the information systems as well as to analyze data and report discovered trends in a way that increases the business value of the information.

Nationwide demand for Business Analytics professionals is verified in several prominent business resources. Areas that business analytics professionals are employed are in traditional areas such as banking, marketing, health care, as well as unique areas such as sports, academics, or aerospace. The positions within these areas can be as a database administrator, data warehouse designer, business analyst, statistical programmer, or market researcher.

Students with a degree in Business Analytics may explore the following career paths:

  • Budget analyst
  • Computer systems analyst
  • Financial analyst
  • Management analyst
  • Market research analyst
  • Operations research analyst

Program Information

Degree Awarded
  • Bachelor of Arts
Program Type
  • Major
Program Location
  • Main Campus - Northeast Philadelphia

Where Students and Alumni Intern and Work

  • A2DRadio.com LLC
  • American Heritage Credit Union
  • Archbishop Ryan High School
  • Atlantic Diagnostic Labs 
  • C-Biz
  • Career Directions
  • Central Jersey Tents
  • Chik-Fila Whitman Square
  • Code Ninjas
  • Comcast Spectacor - Wells Fargo Center
  • CompuData
  • Defense Logistics Agency
  • Department of Licenses & Inspections
  • DLA 
  • eAuditRx
  • Failsafe Advisors
  • FANTASYSTAND
  • Father Judge High School
  • First Heritage Realty Alliance
  • Flyers Skatezone
  • Forrest Elementary
  • Fox Chase Lock & Key Incorporated
  • Franklintowne Charter
  • Fusion Gym
  • Garces Events
  • Gloucester County Institute of Technology
  • HBK CPA's & Consultants
  • Intelligent Networks Inc
  • Interiors by Donna Hoffman
  • Jetzy
  • KD Financial
  • Kinney Center for Autism Education and Support
  • Kreischer Miller
  • Livengrin
  • Morsion Cogen LLC
  • Niehoff Endex North America Inc
  • Northeast Chamber of Commerce
  • Patch Management
  • Philadelphia Gas Works
  • Philadelphia Public League
  • Philadelphia Soul
  • Phoenix Nexus Corporation
  • Rosenberg, Smith, Cooney, & Migliore, PC
  • School District of Philadelphia
  • Sofive Soccer Center
  • Spectrum Sports
  • Spike's Trophies
  • Sponsor United
  • SR Snodgrass
  • St. Clair CPA Solutions
  • St. Huberts
  • Torresdale Library
  • Trevose Day School
  • YMCA 
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